BA (Hons) Fashion Marketing and Business Management

This degree course is designed for students who are passionate about the fashion industry and want to develop the practical, theoretical, and management skills necessary for a successful career. Taught in the creative heart of London, the course covers key disciplines including retailing, management, marketing, e-commerce, buying, merchandising, and product innovation. Students are encouraged to explore their creativity in areas such as fashion business start-up, international retail strategy, and customer relationship management. Delivered by a team of fashion experts and business professionals, the course features regular guest speakers from the industry. Students will benefit from being immersed in London's fashion heritage and have opportunities for international study and work placements. The course is available as a three-year full-time programme, with a four-year part-time option available. It is accredited by the Chartered Institute of Marketing (CIM), ensuring that graduates are well-prepared for the professional world. Whether you are interested in buying, merchandising, or brand management, this course provides the grounding and industry contacts to help you fast-track your career.